Peter Thiel’s venture capital firm is investing $45 million into Glance, an Indian technology startup that uses artificial intelligence to personalise content for smartphones.
Mithril Capital, co-founded by Silicon Valley investors Thiel and Ajay Royan, is putting in the money as part of a larger financing round, according to a statement. Glance is part of InMobi Group, a mobile marketing firm backed by Japan’s SoftBank Group Corp.
Glance, which claims 50 million daily active users, delivers customised videos and information to people’s smartphones, with new interactive content every time users wake up their phones. As of August, users spend an average of 22 minutes a day on Glance.